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GRAPHIC
DESIGNER
SMILEY'S ICE CREAM
Smiley's Ice Cream is known for delivering sweet treats with a smile. Smiley's wanted a vibrant and friendly logo design to welcome customers young and old.
INCLUDES
- Logo
- Typography + Color
- Signage
- Packaging
MAIN LOGO
SEAL
THE LOGO
Smiley's Ice Cream prides itself on its friendly and sweet treats. The iconography of a "Y" in Smileys forms into a friendly ice cream cone, to show their love of ice cream.
TYPOGRAPHY & COLORS
Setting up the branding I wanted to showcase the sweetness and play on their welcoming ice cream name. The end result is a vibrantly colored, flexible system that will be sure to turn any frown upside down.
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